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PROSOFT 3.0
CHALLENGES
PHILOSOPHY
ECOSYSTEM
STRATEGIES
GET INVOLVED
NEWS


ABOUT PROSOFT

It is a program launched by the Government of the Republic in order to promote the Information Technology (IT) sector in Mexico.
In its third evolution, Prosoft 3.0 seeks to position the country as a global player in IT services with initiatives and actions that are a priority on the national agenda.

IT services must act as catalysts of innovation and productivity for the rest of the national economic sectors.

In Mexico, IT has great potential to grow, to impact the internal market and to position itself as a global service provider.



WHAT CHALLENGES DO WE FACE?

TALENT
  • Over 50% of IT companies have difficulty hiring qualified staff.
TALENT
BUSINESS INNOVATION
  • Only 25% of IT companies innovate.
  • Countrywide, only 12% of firms innovate.
BUSINESS INNOVATION
DIGITAL MARKET
  • Expenditure on software and IT services in Mexico is 41% lower than in developed economies.
  • Only 1% of government IT services is done with local companies.
DIGITAL MARKET
GLOBALIZATION
  • Only 25% of companies in the IT sector export their services, and these represent between 7 and 27% of their sales.
GLOBALIZATION
FINANCING
  • Of all IT companies that approached financial brokers, only 23% received some kind of credit.
FINANCING
LEGAL CERTAINTY
  • The heterogeneity of the local legal frameworks does not favor the development of innovation, of IT, and of the reduction of the digital divide.
LEGAL CERTAINTY
SMART REGIONALIZATION
  • Clear strategies are needed to promote smart specialization in order to differentiate local supply, not only countrywide but globally as well.
SMART REGIONALIZATION
GOVERNANCE
  • To achieve a countrywide change, we require the coordinated and aligned work of the whole IT ecosystem.
GOVERNANCE
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WHAT WE WANT

PROSOFT 3.0 presents how we see the IT sector in Mexico in the next 10 years, what we want to achieve with this effort, and how to measure it

TARGETS 2024

  • 2nd export country (today: 3rd)
  • 3rd IT outsourcing destination (today: 6th)
  • Quadruple the IT market value (today: 14.4 BUSD)
  • 3rd in LATAM in enterprise IT usage (today: 5th)
  • 1,000 certified centers (today: 527)
  • Linkage to 15 sectors
  • 90% coverage of talent demand (today: 50%)
  • 50% of IT companies innovate (today: 25%)
  • 25% of services added value (today: 9.4%)
  • 30% with projects linked with academy (today: 5%)
  • 50% of IT companies have access to credit (today: 23%)
  • 5 competitive global IT poles (today: 0)
  • Annual strategic plans
  • LATAM leader in IT law (today: 5th)

VISION 2024

  • Become a global player in the export market
  • Become a destination for IT outsourcing
  • Have larger scale companies and sales
  • Increase the density of IT use
  • Have certified centers with supreme quality
  • Facilitate the process to link other sectors
  • Have easy access to qualified human talent
  • Facilitate innovation in and through IT
  • Provide greater added value in the IT sector
  • Maintain a strong relationship with the academia
  • Access to venture capital and funding
  • Have differentiated specialization at a country level
  • Maintain close collaboration within the ecosystem
  • Have a forefront regulatory framework

MISSION 2014

To be a strong and global IT sector that increases overall productivity and innovation capability in other sectors, in order to become a prosperous Mexico

VISION 2024

A consolidated IT ecosystem to ensure that the IT sector in Mexico is prominent.

vision

TARGETS 2024

To crystallize the 14 elements of the vision, we have considered a representative target for each.

TARGETS

IT ECOSYSTEM

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IT ECOSYSTEM

ECOSYSTEM
Prosoft
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IT
SUPPLY
IT
DEMAND
IT
ENABLERS
IT SUPPLY
software
IT SERVICES
DIGITAL
CREATIVE MEDIA
BPO
IT DEMAND
IT USERS
GOVERNMENT
IT ENABLERS
ACADEMY
GOVERNMENT
BUSINESS
ORGANIZATIONS
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Business Organizations

Groups of people that gather a significant amount of TI Business or their interest is on IT Enabling.

Academy

It’s every Research Center and Educative Institution on a technical, graduate or post graduate level that prepare Information Technologies experts and its related careers (engineer, digital creative, mathematics and economic-administrative that supports IT business).

Government

We don’t speak about the government as a federation or state governments; we are looking for a National Policy through alliances with federative entities that wish to promote Information Technologies.

Software:

They are business that develop and/or edit system software, programming software and application software; these can be made as specific solutions or packed for its sale on national and/or international markets.

IT Services:

They are businesses that offer national or international consulting services on IT subjects and related services.

Digital Creative Media:

Those businesses that make creative activities enabled by Information Technologies like special effects, digital postproduction and mobile applications among others.

BPO:

Business Process Outsourcing refers to every business that subcontract other business in order to provide IT services like payroll, logistics, transactions, training, call centers, innovations and many more.

IT Users:

They are looking to implement IT to their business models in order to improve productivity.

Government:

They are looking to implement IT for its administrative improvement and citizen service. Government is one of the largest IT consumers.

STRATEGIES

To achieve these goals, PROSOFT 3.0 will focus its actions on eight strategies with specific goals to work on for the next 10 years.

EXPLANATION ABOUT THEDIGITAL MARKET

SUCCESS FACTORS

Value-driven
approach
Digital supply
chain
Supreme
quality

EXPECTATIONS

Stimulate the market by linking the demand of the various economic sectors with the supply of quality IT services in Mexico

2024
Linkage to 15 sectors
3rd in LATAM in enterprise IT usage
1,000 certified centers
Quadruple the IT market value
ACTIONS
Increase
  • Specialized IT adoption in strategic industry sectors.
  • Enterprise IT usage culture.
  • Government procurement to locally based companies.
Strengthen
  • Digital value chains.
  • Trust in e-commerce.
Develop
  • Contents in Spanish.
  • Alternative IT products and services with innovative sectorial and regional approach.
  • Opportunities in high added value IT niches.
Promote
  • E-commerce, specially B2B.
  • Collaboration and integration of SMEs with large companies.

EXPLANATION ABOUTBusiness Innovation

SUCCESS FACTORS

Linkage
Innovative
activity
Disruptive
technologies

EXPECTATIONS

Raise the IT sector corporate culture regarding innovation and specialization.

2024
50% of IT companies innovate
30% with projects linked with academy
25% of services added value
ACTIONS
Align
  • Innovation policies to generate synergies.
Invest
  • In laboratories and IT research centers.
Fund
  • Fund entrepreneurs with innovative projects in IT.
  • Disruptive technologies innovation projects.
Foster
  • Local and national innovation ecosystems.
  • Business-academia joint ventures.
  • Public IT innovation challenges for government solutions.
  • Innovative IT procurement.
Protect
  • Intellectual property innovation efforts in Mexico.
Expand
  • Innovation culture.
Promote
  • Incentives for new and disruptive technologies.

EXPLANATION ABOUT THETALENT OF EXCELLENCE

SUCCESS FACTORS

Volume
Skills
Location

EXPECTATIONS

Stimulate the development and identification of competencies, skills and personnel for the IT sector

2024
90% coverage of talent demand
ACTIONS
Increase
  • Enrollment and completion rates in IT related careers.
  • Number of people who speak intermediate and advance English.
  • Number of specialized and certified people in IT and critical skills.
Develop
  • New IT specialization areas.
  • IT internships programs and dual inter-academy training.
Improve
  • Information about the location and skills of the IT labor supply and demand.
Update
  • Syllabuses.
Promote
  • The use of IT from early age (digital divide).
  • Promote the conversion of talent for IT integration.
  • The use of massive open on-line courses (MOOC).
Link
  • Available talent with job offers.

EXPLANATION ABOUTGLOBALIZATION

SUCCESS FACTORS

Global
players
Investment
attraction
Exports

EXPECTATIONS

Promote business opportunities abroad, as well as investment attraction in the IT sector

2024
3rd IT outsourcing destination
2nd export country
ACTIONS
Accompany
  • IT companies in the road to internationalization.
Increase
  • Investment attraction in value niches.
  • The attraction of foreign large-scale projects by Mexican companies.
  • The number of companies with export capacity with volume.
Focus
  • Companies in high value niches with international opportunity.
Promote
  • Mexico´s image abroad as a competitive IT player.

EXPLANATION ABOUT THEFINANCING

SUCCESS FACTORS

Financial
training
Financing
alternatives
Seed and
venture capital

EXPECTATIONS

Increase financing options and access to financial resources for the companies in the IT sector

2024
50% of IT companies have access to credit.
ACTIONS
Develop
  • IT financing models within the IT ecosystem under a legal framework.
  • Schemes of crowdfunding to obtain funding or equity especially for IT startups.
  • schemes to provide support for long-term projects to ensure resources at different stages.
Support
  • Strategic and IT ecosystem stakeholder projects to accompany the IT sector transformation.
Identify
  • Anchor firms that serve as models for grant financing to other companies in the IT sector.
Specialize
  • Equity funds for IT companies /projects.
Spread
  • Schemes and advantages of financing methods of financing and capitalization among businesspeople.
Promote
  • The valuation of intangible assets within the market.
Train
  • IT companies in corporate governance and sound finances best practices.

EXPLANATION ABOUT THESMART REGIONALIZATION

SUCCESS FACTORS

Differentiated
niches
Strategic
alignment
Global
positioning

EXPECTATIONS

Promote smart specialization to strengthen the competitiveness of clusters based on specific high value IT industry niches

2024
5 competitive global IT poles
ACTIONS
Identify
  • Niches in the IT sector that differentiate the country offering.
  • Locations based on competencies to articulate poles.
Align
  • National, sectorial, regional and local objectives to develop global reaching poles.
  • An effective governance between local and regional stakeholders.
Activate
  • Regional ecosystems to achieve a common goal.
  • A comprehensive plan for pole development.
Invest
  • In the development of poles to be globally competitive.
Foster
  • Schemes for talent attraction, training and retention in the poles.
  • Exchange of professionals with international ecosystems.

EXPLANATION ABOUTLEGAL CERTAINTY

SUCCESS FACTORS

Global
integration
Legislative
harmonization
Protection

EXPECTATIVAS

Facilitate development of a legal framework that promotes IT expansion and adoption

2024
LATAM leader in IT law
ACTIONS
Foster
  • A national policy framework that promotes the IT sector and theadoption of IT.
Insert
  • Mexico in international schemes to facilitate its global integration, such as trans-border information flow.
  • Our country in negotiations that impact the digital economy.
Add
  • IT ecosystem actors for the correct application of the regulatory framework.
Harmonize
  • Local legislation.
Develop
  • IT policy expertise.
Remove
  • Obstacles to link and distribute the economic benefits of IT.
Share
  • Schemes that provide protection to users and individuals in the digital world.

EXPLANATION ABOUTGOVERNANCE

SUCCESS FACTORS

Policy coordination
and alignment
Impact
evaluation
Effective
communication

EXPECTATIONS

Integrate and coordinate actions between the IT ecosystem stakeholders

2024
Annual strategic plans
ACTIONS
Assemble
  • The IT ecosystem to increase penetration as a cross sector in other productive sectors.
Establish
  • Mechanisms for effort and government policy coordination.
Harmonize
  • Federal, state, and municipal policies to achieve convergence of objectives.
Communicate
  • PROSOFT 3.0 and its initiatives to join national efforts both within the country and abroad.
  • The potential of the IT sector in Mexico to enhance the country’s brand recognition internally.
Assess
  • The impact of actions taken.
Develop
  • Robust indicators to measure the program.
DIGITAL
MARKET

DIGITAL MARKET

Stimulate the market by linking the demand of the various economic sectors with the supply of quality IT services in Mexico.

Read More
business
innovation

business innovation

Raise the IT sector corporate culture regarding innovation and specialization.

Read More
talent of
excellence

talent of excellence

Stimulate the development and identification of competencies, skills and personnel for the IT sector.

Read More
globalization

globalization

Promote business opportunities abroad, as well as investment attraction in the IT sector.

Read More
financing

financing

Increase financing options and access to financial resources for the companies in the IT sector.

Read More
smart
regionalization

smart regionalization

Promote smart specialization to strengthen the competitiveness of clusters based on specific high value IT industry niches.

Read More
legal
certainty

legal certainty

Facilitate development of a legal framework that promotes IT expansion and adoption.

Read More
governance

governance

Integrate and coordinate actions between the IT ecosystem stakeholders.

Read More

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NEWS

Registro de solicitudes de apoyo 2014 Organismos Promotores.

Registro de solicitudes de apoyo 2014 Beneficiarios

Padrón de beneficiarios 2013

.

Manual de usuarios del Mapa PROSOFT.

Encuesta de Satisfacción del PROSOFT 2013

iFrame Curso Comercio Electrónico.

Estudios del PROSOFT.

PROSOFT 2.0.

PAD Proyecto Banco Mundial.

MIR 2014.

Preguntas y respuestas más frecuentes.

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Evento SE-CANIETI: Avances y retos del sector TI en México.

Ejercicio de Rendición de cuentas a la sociedad Prosoft 2014.

Listado de empresas con niveles de calidad.